About On The Message
Why we exist
On The Message is a strategic copywriting agency. We help organisations create marketing messages that connect with their target market and convert them into high-value clients.
On The Message was founded in 2018 by experienced message strategist Enya Crockford.
After spending years in communications roles with startups and scale-ups, she saw how organisations worked hard on their product, but struggled to distil their offering into the language of their target market. This seemingly small gap in strategy had a very large impact on their bottom line.
On The Message exists to solve this challenge, helping you cut through the noise of your competitors by speaking your potential clients’ language so that they are motivated to work with you.
Working with us gives you…
Clarity
Sometimes you’ve evolved so fast you’re struggling to define exactly what you do.
Or you have a unique value add, but you’re not sure how to talk about it.
We help you unify your services and ideas into clear phrases that get to the heart of what clients want to hear.
Confidence
It’s tricky to read a label from inside a bottle. It can be just as tricky to understand your value from the perspective of your target market.
Bringing an objective viewpoint, we interview your target market to view your offering through their lens, so you can see exactly how they perceive you.
As a result, you will be able to articulate your value with confidence.
Clients
Of course you want clients, but not every client is an ideal one.
We will help you attract those who are, while making sure you don’t inadvertently attract those who you would be better off without.
More than copywriters
4 (of many) reasons clients work with us
Strategic thinking
Everything we do is laser focused on your objectives and how we can help you achieve them.
From your positioning, to your website layout, to how we break down your products and services, we keep our attention on the long-term outcome.
Your brand, your voice
Many organisations are dubious that their marketing messaging can be written by anyone external – until they work with us.
We dive deep into the heart of your organisation and how you relate to your clients, ensuring your message and communications are authentic to who you are.
We speak your clients’ language
Everything we do is laser focused on your objectives and how we can help you achieve them.
From your positioning, to your website layout, to how we break down your products and services, we keep our attention on the long-term outcome.
Collaborative approach
‘The whole is greater than the sum of its parts’ is a philosophy we embody. We work closely with your team and any external designers, consultants and strategists to ensure a powerful and effective final result.
Values
We are driven by three guiding principles
Be curious
Curiosity allows us to look beyond the obvious to understand our clients, relate to their target market and find insights that lead to success.
Be purpose-driven
We resonate with organisations out to solve a problem or make a difference – helping them to achieve their vision.
Embrace innovation
We are continually innovating and evolving to better help our clients achieve their goals.
